The Story Behind My Personal Branding

Paige-Kershaw-Personal-Branding

How Did My Personal Branding Come About?

 

For those of you that don’t know me, you probably don’t know that I’m a graphic/web designer. I’m obsessed with the idea of being able to sketch something out and having it transform to web or print. It’s like seeing your artwork come to life and having it become interactive. My absolute favorite part, and what inspired me to pursue graphic design, is personal branding.

 

Paige Kershaw Personal Branding

 

Personal branding is the practice of people marketing themselves and their careers as brands… Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organization.”

 

Paige Kershaw Personal Branding

 

That being said, it was extremely difficult to create my own personal branding. I knew what story I wanted to tell, but everything I was creating seemed a bit off. Lucky for me, I was sipping coffee with a client, when Lucy Blatt introduced herself to me. She had just started her dive into freelance and was looking for quality work. That day, a partnership was born.

 

Paige Kershaw Personal Branding

 

We decided to do a trade. She would do my personal branding and I would design her website. It was a match made in heaven. We collaborated on these projects by making a ton of different moodboards, while enjoying coffee (wine, after hours) and she built out my dream brand. Lucy and I loved working together and have collaborated on many projects since then.

 

Paige Kershaw Personal Branding

 

Personal branding is essential to building a career… and it doesn’t hurt to have pretty business cards! When your logo, website, and marketing collateral are cohesive and reflect your brand, people will be more inclined to appreciate your product. If you’re looking for someone to make your personal branding remarkable, Lucy and I would love to be your designers. While working with us, you’ll have a one-on-one experience and be a part of the process every step of the way to guarantee it’s exactly what you’re looking for.

 

Paige-Kershaw-Personal-Branding

 

Your personal brand is a promise to your clients… a promise of quality, consistency, competency, and reliability. 

Jason Hartman

 

Want Lucy and I to work on your personal branding?

Contact us here to discuss your brand or web design. We’re excited to meet ya!